The world is changing rapidly, and so are the approaches and methods in different spheres of life and business. Methods of marketing are no exception. Though some traditional marketing tools may still be useful, they are gradually giving way to less expensive methods without forcing business people to spend a fortune on marketing.
What we have at our discretion today is the opportunity of reaching hundreds and even thousands of businesses via emails. This is when owning a large email database becomes crucial. Such lists can practically be built up in all fields of activities, and hospitality industry is one of them. It’s worth considering that a complete database of travel agencies and companies makes it incredibly effective to maintain business partnership and to find new clients.
Email list of travel agencies provides thousands of contacts in the sphere of travelling. The good news is that you don’t need to build up such lists on your own, as there are companies which offer databases of travel agencies at certain prices. What you need to do is seeking for a database which is exhaustive, accurate and contains profit pulling contacts.
Validity of the information on the list is the number one concern. Check when the list was last updated and whether it contains data on physical addresses, postal codes, telephone numbers and contact persons, as far as it is vital if you wish to reach the key decision makers in a company. Moreover, you can find out what methods the company uses to check the accuracy of the information which provides a better idea of how trustworthy the list is. Be informed that some companies selling email lists of travel agencies offer a guarantee for data validity. In this case they usually guarantee a refund if more than 15% of the data is found invalid.
Another dimension to be checked is the clear categorization of business nature; are the type and area of activities of a travel agency clearly differentiated? You are likely to need separate emails for contacting partners and clients of a certain type. So, make sure the list contains categorization filter as well.
As for the type of the files, they usually come in CSV or excel formats which are supported in nearly all software environments.
The range of people and companies interested in such lists is quite wide. If you own a hotel, a chain of hotels or if you are involved in airline business activities, email lists of travel agencies are right there to lend you a hand. Nowadays airline companies liaise with many travel agencies and provide tours and hotel rooms in one travel package. So, having this kind of database at hand will be a great asset to such a business. Besides, it’s no secret the hospitality sphere is full of events, meetings and conferences. Informing about an event or sending reminder emails can be a rewarding method to keep your clients updated in order for them not to miss the event.
Consider up-to-date methods of marketing to help your business thrive. Valid and complete email lists can open doors to thousands of potential customers and partners to whom you couldn’t have reached otherwise.